What is a Keyword and Short Code
Have you seen ads that say, “Text JOIN to 313131 to get a 10% off coupon”? Of course you have! The word JOIN is the Keyword. 313131 is the short code.
Sign up with EZ Texting and depending on your plan, you can reserve multiple Keywords for your short code.
Why Should I Want a Keyword?
When customers text your Keyword to the short code – they’ve effectively subscribed to your texting list. EZ Texting makes it simple to auto-respond with the required opt-out info.
From there, start putting your Keyword and short code everywhere you want to attract new customers.
Share the Keyword and Grow Your List
Put your Keyword and short code on store signs, email signatures, and printed materials.
Get creative! If customers don’t know you have a texting program they can’t join it – so make it visible!
Send Text Promotions
Now that you’ve got a list of opted-in subscribers, it’s time to craft offers that catch their interest and drive them to act.
With an open rate of over 98%, you’re almost guaranteed to get views with texting.
Seeing Big Results is EZ
Texting can convert customer acquisition cost to just pennies per person. That, combined with the unbeatable read-rate makes Keyword texting a must-try strategy. Log in to your account to reserve your first Keyword today.